Freyr Energy Co-Founder & Managing Director, Mr. Saurabh Marda, was recently featured in EPC World News, where he shared valuable insights on how India’s solar energy landscape is transforming, especially for residential customers choosing rooftop solar systems and smart energy solutions.
Government Push Accelerates Rooftop Solar System Adoption
Mr.Saurabh highlighted how the PM Surya Ghar Muft Bijli Yojana is making rooftop solar systems more accessible for Indian households. With higher solar subsidy support, digital approvals, and tie-ups with public-sector banks, customers can now install rooftop solar faster and at a lower cost.
Freyr Energy, a leading rooftop solar company, has expanded to 40+ cities to serve this rapidly growing demand.
Energy Storage & Smart Technology: The Next Leap for Solar Energy
India is entering a new phase where solar energy and storage work together. Falling battery prices and the upcoming India Energy Stack will enable:
- Smart load management
- AI-driven energy forecasting
- Peer-to-peer solar energy trading
This shift will help customers to get more value from their solar systems, boosting energy independence and reducing grid reliance.
Tech-Enabled Solar Financing Made Simple
Mr. Saurabh explained how solar loans, once difficult to access, are now available at 6.5–7%, thanks to digital platforms and AI-based risk approval. The Freyr Energy App plays a key role by helping customers compare solar system prices, track installation progress, and access financing options in one place.
India as a Global Solar Manufacturing Hub
India’s strong policies—like PLI incentives and import duties—have helped local manufacturers deliver high-quality, globally competitive solar components. This ensures better pricing, faster availability, and a more resilient supply chain for solar installation companies and customers.
Digital Transformation of Solar Energy Distribution
With advanced metering, predictive analytics, and AI, India’s energy system is becoming more efficient and intelligent. Smart grids will optimize energy flows, reduce outages, and support millions of distributed rooftop solar systems across the country.
Key Challenges to India’s 2030 Solar Targets
Mr. Saurabh noted that while progress is strong, India must still improve:
- Grid integration
- Policy consistency across states
- Faster rooftop solar approvals
Better coordination and stronger grid infrastructure will be essential to meet the nation’s renewable goals.
Future Fuels: Biofuels Now, Green Hydrogen Later
For the next decade, biofuels will play a major role in reducing emissions quickly. Green hydrogen will reshape industries like steel and cement in the long term. This phased approach allows India to balance immediate impact with future-ready innovation.
Freyr Energy’s Commitment
Freyr Energy continues to build smart, reliable, and affordable solar panel systems powered by technology, customer-centric service, and the Freyr Energy App—helping homes and businesses transition to clean energy with ease.
Read the full interview on EPC World News.